Behavioural retention for gyms, sports clubs & leisure venues

Making every member feel valued.

Elevate your member experience with one simple app for recognition, reinforcement and rewards.

Everything they need, all in one place.

90-day proof · Live in seven days · No setup fees

Smiling gym member holding her phone, with a 100th-visit reward and her monthly streak on screen
45,000+visits recognised
+48%visit frequency
−18%cancellations
42member NPS

1,481 members · 8 venues

The problem

Your members are invisible

Lean teams can’t see who’s thriving and who’s drifting. By the time you find out, they’ve gone.

  1. 01

    Lean teams

    Nobody on the desk has time to notice a 100th visit, or a member who has gone quiet.

  2. 02

    Silent churn

    Lost motivation, no results, poor value. You only hear why after they have gone.

  3. 03

    One root cause

    Every one of those reasons comes back to how often they visit.

Retention is the by-product of recognition and reward.

Points were never the point. Being valued is.

That’s behavioural retention.

The Recognition Loop™

Behavioural science, built into every visit.

Every visit is a cue. Konkr recognises it, rewards it, and the habit gets stronger. Then round again.

The Recognition Loop: Recognise, Reward, Retain, repeating around every visit
Recognise

Every visit captured through access control. Wearables add the runs, rides and recovery done elsewhere.

Reward

Points, streaks and milestones reinforce every visit, with rewards members actually want.

Retain

More visits and fewer cancellations, without adding a single staff hour.

One simple app

Everything they need, all in one place.

Streaks, visit goals and rewards in one place. Simple for members, powerful for you.

Visible progress

Members see their visits and streak build, so results feel real.

Rewards within reach

Every check-in moves them closer to something they want.

Konkr app home screen showing 6 of 10 visits this month, a three-week streak and rewards

Every day, and the moments that matter

👋 First visit🔥 10-visit streak💯 100th visit🎂 1-year anniversary🏃 First 5k logged

Konkr celebrates the milestones your team would if they had the time.

Rewards from brands members already love

MyproteinCastoreMindful ChefGym KingFoot LockerSimbaOptimum NutritioniGD Sport

Alongside the in-club perks you choose. No money off the membership.

Where it gets personal

Rewards that know the member

Members choose to connect Strava, Garmin or Apple Health. Konkr sees the whole person, then steers the reward back into your club.

Every week

Rides 3× a week

Strava syncs every ride to Konkr

Konkr notices

A keen cyclist

Light on strength work

Rewarded

A personalised plan

Strength training built for cyclists

The result

Back in club

Training in your gym, with a reason to return

For your club

What it does for the operator

Keep more members

Fewer cancellations keep revenue you have already won on the books.

Recognise everyone

Every visit and milestone noticed, without adding staff hours.

Know your members

Visits plus wearable activity give a fuller picture of every member.

Protect your pricing

Rewards come from perks and brand offers, not membership discounts.

Members see their progress, so “not seeing results” stops being a reason to leave.

A member taps in at an access gate, with the Konkr app open showing their monthly visits, streak and a live challenge

Runs without extra work

1

Connect

Plug into your access control, or use QR check-in. Members join in minutes.

2

Choose rewards

Mix in-club perks with offers from brands like Myprotein, Castore and Mindful Chef.

3

Let it run

Challenges, streaks and member messages run automatically.

From our venue partners

“Since installing the platform, we’ve seen lots of engagement from members and a real buzz about the app and rewards. Many are now competing against each other to get the most visits each month.”
Richard Smith, Regional Manager, Leisure United
Leisure UnitedHelloFitTrans4orm GymYour GymRise Fitness ClubsPerformance Padel
Neil Henshaw, co-founder and CEO of Konkr
30years running gyms

Meet the founder

Built by someone who’s been in your shoes

I spent 30 years running gyms. I watched great members quietly disappear, not because they disliked the gym, but because they lost the habit of showing up.

As an independent operator I never had the staff to notice everyone. So I built the system I wish I’d had: every member recognised and rewarded, without extra work for the team.

Neil Henshaw, Co-founder and CEO

Pricing

Simple pricing. Proven in 90 days.

Every club starts with a 90-day proof, measured on visit frequency, activation and cancellations against your baseline.

1–50 active members

£59

per site / month

51–250 active members

£99

per site / month

251+ active members

£139

per site / month

Live in seven days · No setup fees · Groups and enterprise: bespoke pricing

Start your 90-day proof
UK-basedGDPR compliantMembers opt in to connect wearables

Get started

Start your 90-day proof

Tell us about your club and we’ll have you live in seven days.

  • No setup fees
  • Works with your existing access control
  • Measured against your own baseline

Rather talk first? Book a 20-minute call

We’ll use your details to set up your proof. See our privacy policy.

FAQ

Questions operators ask

Do rewards mean discounting memberships?

No. Rewards come from in-club perks you choose and offers from brands like Myprotein, Castore and Mindful Chef. Never money off the membership.

How much work is it for my team?

Very little. Challenges, streaks, milestones and member messages run automatically. Your team just enjoys the recognition moments.

Does it work with my access control?

Almost certainly. KonkrKonnect, built with our access control partner SmartTile, works with around 90% of access control systems, whatever management software you use. Members tap in as normal with no extra step. Where we can’t connect, QR check-in works everywhere.

How quickly can we go live?

Seven days. We connect your access control, set up your rewards and help you invite members. No setup fees.

What can members earn?

Points for every visit, streaks and milestones like a 100th visit, which they can spend on in-club perks such as a free coffee or PT session, or on offers from the brands in the Konkr marketplace.

What about member data and GDPR?

Member data is held in the UK on Microsoft Azure, with secure sign-in. We only use the data needed to recognise visits and deliver rewards, and we’ll provide a data processing agreement on request. Connecting Strava, Garmin or Apple Health is optional, and members can disconnect at any time.

What happens after 90 days?

We review your results against your baseline together. If you carry on, your plan is set by your number of active members and reviewed every three months. If it hasn’t worked for you, you can cancel within the 90 days.

Does it work for groups and multi-site operators?

Yes. One platform across every site, with results by venue. Groups and enterprise operators get bespoke pricing.

Start making every member feel valued.

90 days to prove it in your club. Live in seven days, no setup fees.